Product Manager, Molecular Biology Products

Location: Piscataway, NJ, US

Job Description:

genscript.PNG

The position is to lead the new product development and commercialization of the GenScript’s molecular biology portfolio including products for PCR, cloning, gene editing and nucleic acid purification.

Responsibilities

  • Conduct market research and market analysis to understand customer needs and competitive landscape. Develop optimal marketing strategy

  • Develop and maintain new product development pipeline. Work with R&D to launch new products while supporting the NPD process with market research and forecasting

  • Determine optimal commercialization strategy and marketing mix, and execute it effectively to help achieve products sales objectives and goals for molecular biology product lines

  • Engage KOL and compile customers’ testimonials, scientific data and work with R&D team to develop technical content for website and marketing collaterals

  • Support US and International sales and distributors with marketing promotions, sales and marketing literature and training

  • Give training of products to sales, technical support and other commercial teams and participate in key account development actives

Requirements

  • At least Bachelor degree in a life sciences discipline with minimum of 6 years’ life science experience or a Masters or PhD degree with minimum of 4 years life science experience

  • Knowledge in molecular biology techniques

  • At least 2 years of marketing experience

  • Strong strategic thinking and analytical and problem solving skills

  • Excellent verbal and written communication skills

  • A self-motivated individual who can prioritize tasks effectively and meet timely goals

 

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