Sr. Regional Sales Manager/Director (San Jose, CA)

Location: San Jose, CA, US

Job Description:

The Regional Sales Manager/Director is responsible for leading regional sale activities for MGI’s NGS Sequencing instruments, reagents, software or solutions in the designated region. The Regional Sale Manager will be responsible for driving revenue growth of MGI product portfolios, delivering results, developing sales strategies and tactics that achieve the revenue goals of the region or country. MGI product portfolios are BGISEQ500, MGISEQ-200, MGISEQ-2000 and MGISEQ-T7 Sequencers, MGISP-100, MGISEQ-960 and MGIFLP workstation product lines, MGIEsay and MGICare Reagents and Kits product lines and Bioinformatics tools or software as well as Ultrasonic imaging product MGIUS-R3.


  • Develop working knowledge of MGI offerings and messaging.

  • Develop sales for assigned key accounts and sale strategy.

  • Manage affiliated channel sales partner relationships.

  • Meet or exceed MGI’s product sales revenue plan objectives for assigned territory.

  • Update manage account information database.

  • Provide accurate ongoing sales forecasts and develop plans to achieve.

  • Collaborate with Marketing, Product Management to identify and enhance messaging and positioning.

  • Identify, interpret, and respond to customers’ requirements, shaping these requirements to fit the divisions capabilities as well as to conditions and trends that affect them.

  • Schedule and conduct product demonstrations to customers using detailed product knowledge and presenting the product first-hand.

  • Provide input on preparation and present technical assistance, consultation and problem solving to customers.

  • Estimate date of delivery to customer, based on knowledge of NGS sequencer production and delivery schedules.

  • Meet or exceed established sales goals; deliver bookings and revenue commitments in accordance with business unit targets.

  • Create and implement strategies and tactical plans in line with the divisional, regional and area goals.

  • Effectively communicate bookings and revenue outlook to management and the broader organization to ensure visibility into performance and on-time delivery of products and services.

  • Drive visibility and accountability through improved sales pipeline and forecast management processes; leverage modern sales tools like Salesforce, automated incentive tracking, etc.

  • Serves as a channel of information to the division that affect the business. These conditions include knowledge of competition and current marketplace their products, pricing, merchandising techniques, procedures and personnel; of customers their organizations and procedures; of the industries represented by customers.

Education/ Experience

  • Bachelor’s degree in Biology/Chemistry/Physical Sciences; or an Advanced Degree in Biology/Chemistry/Physical Sciences or MBA.

  • 5+ years overall sales experience, with 3 years minimum selling experiences.

  • Proven success in scientific instrument sales in life science research industry serving academic, industrial, hospital, government, biotech and/or biopharmaceutical accounts.

  • Demonstrated experience orchestrating complex sales campaigns in large organizations.

  • Demonstrated ability to creatively overcome sales challenges.

  • Excellent oral and written communication skills and the ability to work in a multi-disciplinary team environment are required.

  • A self-starting leader who is motivated by individual and team success.

  • Excellent sales team (tele-sales, pre-sales, services partners, support, marketing) leadership skills “Hunter” mentality, willing to make cold calls, willing to do preparation homework.

  • Proven verbal, listening, written, presentation and interpersonal communication skills.

  • Excellent multi-tasking abilities while being detail and schedule oriented.

  • Must be able and willing to travel 60-80% of the time.

  • Experience with or equivalent required.

  • Account research tool experience required on the drop of a note with fast-pace.

  • Valid driver's license, acceptable motor vehicle, car insurance, and acceptable driving record.

  • Candidate must be fluent in English.


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